Christopher Barry

Good Strategy, Bad Strategy


Good Strategy Bad Strategy by Dr. Richard Rumelt is one of the two most helpful books I have used in my work as an interim CEO for not for profit organizations. Published in 2011, it is a clearly written and practical volume, and draws on Rumelt’s years of consulting and teaching experience.

Developing and implementing a strategy is the central task of every leader, whether you are the leader of a national charity or a church pastor or the Executive Director of a local not for profit. What makes Rumelt’s book so useful is that he explains how a strategy is a set of integrated actions an organization should implement (or avoid!) as they drive forward in their Mission.


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